Over the past half century or so, there’s been a shift in how our bodies and brains react to food. As a consequence, as a species we are getting fatter, and no amount of education or effort seems to be helping.
The statistics are as bad as you think. Roughly 2 billion people worldwide are now overweight, and 600 million of them are obese. 108 million people are on a diet.
So what is happening to those 108 million dieting Americans I mentioned in the Preface? The people unsuccessfully trying to lose weight, some four and five times every year?
I posit—and the science supports—that their brains are blocking them from losing weight. Why? you might ask. “Why would it do that?” It seems contrary to the idea that our bodies can monitor, regulate, and heal themselves.
How to Fit in With Your Food and Fitness
probably, under normal evolutionary circumstances, they could have. But our modern times have changed many of our behaviors and circumstances.
Research shows that modern foods and modern patterns of eating are hijacking three critical processes in our brain and rendering sustainable weight loss nearly impossible.
The purpose of Bright Line Eating is to reverse these processes and get the brain back on board with our weight-loss goals.
The reason that someone who commits to Bright Line Eating and stays with it loses that excess weight and keeps it off long-term is that, on Bright Line Eating, the brain and the body work in concert with one shared goal: living Happy, Thin, and Free.
Bright Line Eating has helped thousands of people from over 75 countries lose their excess weight and keep it off.
In this New York Times bestseller, available for the first time in paperback, Susan Peirce Thompson, Ph.D., shares the groundbreaking weight-loss solution
based on her highly acclaimed Bright Line Eating Boot Camps. Rooted in cutting-edge neuroscience, psychology, and biology, Bright Line Eating explains how the brain blocks weight loss, causing people who are desperate to lose weight to fail again and again.
Bright Line Eating (BLE) is a simple approach to reversing our innate blocks through four clear, unambiguous boundaries called "Bright Lines." You will learn:
The science of how the brain blocks weight loss,
- How to bridge the willpower gap through making your boundaries automatic,
- How to get started and the tools you can use to make the change last, and
- A realistic lifestyle road map for staying on course.
BLE enables you to shed pounds, release cravings, and stop sabotaging your weight loss by working from the bottom line that willpower cannot be relied on.
By allowing you to focus on your specific cravings, BLE creates the path for your own personalized journey toward success.
